OOOOH I have something really fun for video creator class today. This is a free for everyone livestream at 2pm pt and our members only accelerator session zoom call is at 3pm pt after the livestream.
I’ll go over what we wanted to learn from InShot but I want to get into a ‘FRAME-work’ for your short form video strategy. This is a great time to be a creator because the snow globe has been fully shaken. I want to arm you with a strategy to come up with content on theme consistently. I’m programming our chatbot with it and 🤫 I already ran the strategy for most of you so I know it works. I’ll share the link in class.

What’s FRAME? It’s a strategy you can use to balance connection, value, and growth in every piece of content you make:
🔥 F – Foundational: Build trust with your expertise.
❤️ R – Relatable: Show your human side.
💡 A – Actionable: Give tips your audience can use today.
🚀 M – Motivational: Inspire them to dream big.
📚 E – Educational: Teach them something new!
✨ Why does it work? It’s simple, fun, and gives your audience exactly what they need!

😭😭😭😭😭😭

Unpack your bags

Did you know you can see your phone camera screen from your laptop so you can use the ‘better’ camera? I was thinking of making this tutorial then remembered I’ve already made this tutorial! 6 years ago 😳I need to make an updated version to make sure all the steps are still correct but enjoy this little time capsule

I am enthralled in this season finale (potentially US series finale) of TikTok! So many theories. What are y’all seeing? I’ve been getting aliens have arrived and VPNs won’t work. More on the VPNs soon as we see how the beginning of the week plays out but do any of you need to know how to download your TikTok data? Cause it all might get deleted just saying
Settings > account > download data > request data as a txt file. You might not know what to do with it but at least you’ll have it.

In Video Creator Class on Monday we will cover InShot by request!

• Adding captions
• Adding music & sound effects from uppbeat
• Robyn’s sunglass effect request 😎
• Applying their ‘skin’ filters which are more color correction than smoothing
• Anything else you specifically want?

InShot is the only one I found that you can buy a one time license to (right now). That’s not typical for any programs anymore. I used Splice way back when so I’m looking at that tool as well since InShot is also from a Chinese company I believe. Splice is owned by Bending Spoons which google tells me is Italian.
Put it in your calendar and I’ll see ya there!

I’m working on a client project about video podcasts and want your take. Today I went to listen to an interview on YouTube and it was a static image with the audio. I immediately thought this must be AI. I don’t know if it was but I think that is why video with podcasts is important for 2025. Do you question a video now if you don’t see the people talking? Do you care if there is video or not?